If you only watch one marketing video year, please make it Simon Sinek’s ‘Start with Why’. Sinek is one of the world’s leading brand strategists, helping businesses of all types around the world understand and grow their brand. The idea behind, ‘Start with why’ is that the best brands are those which bring their purposeContinueContinue reading “What is your Why?”
Author Archives: The_creative_optimiser
10 quick ideas to elevate your social media – even for services without products
Think of Pinterest as a visual search facility. If you’re looking to sell anything you can represent visually, you can gain audience on Pinterest.
How strong is your brand? How to Measure brand.
Measuring a brand might seem difficult but there are some great ways to get real time metrics for your brand marketing effectiveness.
Why is creativity so challenging?
Create the right circumstances for your brain to be creative – tactics like setting reminders so you don’t have to keep anything in your conscious mind
Lockdown learning: make it count
How can you carry on the momentum and avoid the easy fail of reverting back to previous business methods?
Brightbird Marketing 